Stanford Social Innovation Review : Informing and inspiring leaders of social change

Do More Than Give: The Six Practices of Donors Who Change the World by Leslie R. Crutchfield, John V. Kania, & Mark R. Kramer

Google DotOrg launched in 2004 with bold ambitions and almost $1 billion in seed funding. But the results have been less than stellar.

SMALL CHANGE: Why Business Won't Save the World by Michael Edwards

Volkswagen believes that doing the right thing—taking the stairs, reducing litter, and driving an eco-friendly car—can be pleasurable and desirable.

Forget about luring big companies with tax incentives and subsidized space. Chris Gibbons focuses Littleton, Colorado's efforts on growing home-town businesses.

The Oakland, Calif.-based office supply company, Give Something Back, donates all of its profits to charity. This practice has turned off some potential customers.

Apple's employee matching gift program is a great first step, but it still has a ways to go.

Great giving opportunities are few and far between; I believe in urging them to give to only the very best charities.