Tag: Marketing & Communication
Peer-to-peer communication leverages the personal networks of members to disseminate messages.
The value of narrative in your organization extends well beyond telling stories in your annual report and newsletters.
In four steps Global Press Institute was able to revamp the online giving culture and more than triple the number of monthly online donations.
Many nonprofits send out scores of “updates” and other messages that are really just thinly disguised pitches for money.
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If you shut out the clamor and look dispassionately at the communication hurdles that confront you, it’s not at all clear that new media is delivering on its promise.