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Tag: Marketing & Communication

 

 
SSIR blogger Thaler Pekar is the principal partner of Thaler Pekar & Partners. She facilitated the opening plenary of the most recent Smithsonian Institute Conference on Organizational Storytelling.

Nonprofit Management

What Will Replace the Hero’s Journey?

Only by sharing stories of complex protagonists, messy work, and muddled results will the social sector foster understanding and gain support.

By Thaler Pekar | 4 | Jul. 11, 2013
 

Civil Society

Civil Society and Significant Change—Are We Ready?

Given the scope and urgency of the many changes facing the social sector, it’s time to build new bridges for cross-sector and cross-generation learning.

By Bonnie Koenig | 7 | Jun. 21, 2013
 

Nonprofits

Can a “Like” Save a Life?

A Georgetown University and Waggener Edstrom study sheds new light on the debate surrounding the effectiveness of online influence.

By Julie Dixon | 6 | Jun. 11, 2013
 
Jonathan_Lewis_Copia_Global_Inc_SSIR_headshot

Economic Development

Product Paternalism

Women’s empowerment means voter choice, partner choice, healthcare choice, reproductive choice, career choice, and consumer choice.

By Jonathan C. Lewis | 6 | Jun. 10, 2013
 

Nonprofits

It Can Be Smart to Dumb Things Down

Keeping your message simple helps mobilize people in support of your goals.

By Doug Hattaway & Jenn Henrichsen | 2 | May. 17, 2013
 

Nonprofits

Six Mobile Marketing Strategies for Nonprofits

If your organization doesn’t have a mobile marketing strategy in place, it’s time to build one—here's how.

By Julie Szabo | 6 | May. 13, 2013
 

Fundraising

The Critical Role of the Strategic Brand

Featuring Nathalie Kylander | Apr. 16, 2013
 

Nonprofits

Social Change Anytime Everywhere

By Allyson Kapin & Amy Sample Ward | Apr. 10, 2013
 
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Nonprofits

Should Nonprofits Act Like Businesses or People?

Community-focused approaches disrupting the nonprofit sector.

By Amy Sample Ward | 5 | Apr. 10, 2013
 

Technology & Design

From Politics to Public Policy: Part 4

How campaign lessons can amplify your work. In part four: ten key takeaways.

By The Joyce Foundation | Apr. 9, 2013