Stanford Social Innovation Review : Informing and inspiring leaders of social change


Tag: Marketing & Communication



Technology & Design

Designing Trust

Spiffy Web sites aren’t just easy on the eyes; they’re also easier to believe and learn from.
By Rosaline Juan | Nov. 17, 2006

Clean Products - Bridging the Gap Conference

By Eric Nee | Mar. 26, 2006


War of Ideas - Why Conservative Foundations Are Winning

To be effective, progressive groups need to take the strategies of the right and apply them to worthy causes.

By Perla Ni | 2 | Jan. 23, 2006

Zach Warren - Laughter in a Time of War

By Eric Nee | Jan. 15, 2006

Nonprofit Management

Research on a Shoestring Budget

Sidebar to "Research Rules:" some tips for picking your public's brain –– cheaply.
By R. Christine Hershey & Andrew Posey | Dec. 1, 2005

Measuring Social Impact

Research Rules

Why nonprofits should do their homework before communicating with the public.
By R. Christine Hershey & Andrew Posey | Dec. 1, 2005


No Market for Marketing

Nonprofits do not use -- and often don't want -- for-profit marketing techniques.
By Maia Szalavitz | Dec. 1, 2005

Nonprofit Management

My, What a Personality!

How nonprofits can distinguish themselves from for-profits by using their unique brand attributes.
By Alana Conner Snibbe | Sep. 1, 2005

Socially Responsible Business

In Bad Times, It Pays to Be Good

A reputation for CSR may shield companies from the public’s ire.
By Marguerite Rigoglioso | Jun. 1, 2005

Corporate Philanthropy

Hidden Agenda

Corporations give away billions each year, but what’s the real reason why?
By Gerald Burstyn | Apr. 1, 2005