2011 Stanford Healthcare Summit
Behavior change is a step-by-step process, and psychologist and innovator Dr. BJ Fogg guides designers and researcher with “The Behavior Wizard,” which maps routes to the 15 ways to achieve behavior change. With specific health targets, whether it be to “eat quinoa for the first time” or “to stop smoking permanently,” his model outlines techniques to stop or decrease behaviors that are unhealthy or start or increase more healthful habits. Fogg is the Director of the Persuasive Technology Lab at Stanford and has taught the course Creating Health Habits with Social & Mobile Technologies, where students gained expertise in using technology to create habits in everyday people. He speaks in the 2011 Global Health Series organized by the Stanford Global Health Center in partnership with the Stanford Graduate School of Business.
Audio lectures brought to you by Social Innovation Conversations, co-hosted by Stanford Social Innovation Review's Managing Editor Eric Nee.
A global study of healthcare social enterprises shows that partnerships, not investment, are the key to healthcare innovation and new markets.
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A community-based program in rural Kentucky uses face-to-face social networks to promote wellness.
The knowledge, skill, and compassion of the health care community can help stop modern slavery.
Getting promising drug discoveries out of university labs and into the drug pipeline is more difficult than it should be.
Advance market commitments can help solve global development problems impaired by market failure.
Connecting information, applications, data, and people—a report from the Stanford 2013 Healthcare Innovation Summit.
Lessons for entrepreneurs abound in the new biography on Molly Melching’s work.
