Stanford Social Innovation Review : Informing and inspiring leaders of social change

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New and innovative ideas to help nonprofit leaders raise money

 

Audio lectures brought to you by Social Innovation Conversations, co-hosted by Stanford Social Innovation Review's Managing Editor Eric Nee.

Fundraising

Achieve Great Things: The Art and Science of Aspirational Narrative

Doug Hattaway outlines the components of effective campaigns: an exciting goal, motivational language, and compelling call to action.

Featuring Doug Hattaway | Apr. 23, 2014 | 1 hour 20 minutes
 
Nathalie_Kylander_Hauser_Center_Nonprofit_Organizations

Fundraising

The Critical Role of the Strategic Brand

Harvard researcher Nathalie Kylander challenges traditional branding principles and proposes a new framework for developing a more strategic brand.

Featuring Nathalie Kylander | Apr. 16, 2013 | 1 hour 7 minutes