Can you please elaborate on the concept of CCIC (competence, competition, innovation and culture) framework in an organization?
Fundamentally, competence, competition, innovation and culture is about the alignment of the strategy for the organization's human resources with its overall business strategy. For an in-depth understanding of how this works, I suggest you read my Expert piece on organizational development and the suggested recommended reading.
Put simply, to succeed, a company needs to stay ahead of its competition. For an organization to be a forceful competitor, the organization's people must be constantly innovative and receptive to change. The best first step in developing this culture is to deem innovation a core competence, which, along with the traditional competencies, will be evaluated, recognized and rewarded (and sometimes tolerated - failures included). Culturally, adding innovation as an evaluated dimension of performance will move the organization as a whole to increased change; enhanced awareness of the competitive environment, receptivity to and support of change, initiation of smaller changes within business units and ground-shaking innovations in some technology areas. The overall cultural impact is unclear, particularly in cutting-edge technology companies, where those who pioneer new technologies and those who provide the organizational wheels to make them succeed, often receive vastly differing rewards.
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