Stanford Social Innovation Review : Informing and inspiring leaders of social change

SUBSCRIBE | HELP

Business
 

Innovative ways to enhance corporate social responsibility

 

Marketing Research: That Won't Break the Bank Alan R. Andreasen

Marketing Research: That Won't Break the Bank

By Alan R. Andreasen | Reviewed By Claire Alexander

This straightforward book offers a primer in how to conduct effective and affordable market research that reveals valuable information about customers or clients.

 
Value Shift: Why Companies Must Merge Social and Financial Imperatives to Achieve Superior Performance Lynn Sharp Paine

Value Shift: Why Companies Must Merge Social and Financial Imperatives to Achieve Superior Performance

By Lynn Sharp Paine | Reviewed By Perla Ni

The author has penned an engaging book that unravels the complicated issues surrounding business ethics.

 
image

Review: Capitalism 3.0

By | Reviewed By David Vogel

A Guide to Reclaiming the Commons.

 

The New Capitalists

By Davis, Lukomnik, and Pitt-Watson | Reviewed By Jarrett Spiro

THE NEW CAPITALISTS: How Citizen Investors Are Reshaping the Corporate Agenda by Stephen Davis, Jon Lukomnik, and David Pitt-Watson

 

Review: Bootstrap Dreams

By | Reviewed By Nancy C. Jurik

The emergence of microenterprise development programs, internationally and in the United States.

 

Review: Strong Medicine

By | Reviewed By Michael K. Gusmano

The strategic use of vaccines may be the key to spreading infectious diseases in the developing world.