Stanford Social Innovation Review

Stanford Social Innovation Review is an award-winning magazine covering best strategies for nonprofits, foundations, and socially responsible businesses. Published quarterly by the Stanford Graduate School of Business.

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What’s Next: LivingGoods Calling

Chuck Slaughter, founder of clothing company TravelSmith, has a secret he doesn’t often share: He’s an Avon lady. But he only enlisted to better research the cosmetics giant, he explains, having had a “eureka” moment. If children in developing countries are dying because their parents can’t find or afford the requisite drugs, then why not deliver low-priced drugs to their doorsteps using an Avon-style direct sales technique?

In 2004 Slaughter had been hired to turn around the struggling Child and Family Wellness Shops—microfinanced franchises in Kenya that distribute affordable medical products and services to remote communities—and he only succeeded, he…

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