Stanford Social Innovation Review

Stanford Social Innovation Review is an award-winning magazine covering best strategies for nonprofits, foundations, and socially responsible businesses. Published quarterly by the Stanford Graduate School of Business.

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Research: Color Blindness Is Shortsighted

Now that the American workforce is more diverse than ever before, what do we do with the differences? The old-school approach is to pretend that racial and ethnic distinctions either do not exist or do not matter—a worldview called color blindness.

As a new psychology study shows, however, “just sweeping race under the rug can be bad for everybody in an organization,” says Victoria C. Plaut, an assistant professor at the University of Georgia and the study’s lead author.

Color blindness cloaks difference like the emperor’s new clothes: Everyone can see that race and ethnicity influence people, but no one…

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