A Lesson for the Left
Study finds right-wing philanthropy gets more results.
In an era of declining resources, nonprofits
need to clarify their intended impact.
Charitable donors should think of themselves as "investors" – and should expect returns, just like a stock market investor would. But too often, givers don't see themselves this way, contributing to an inefficient "social capital market."
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Millions of words have been written about the need to measure the effectiveness of nonprofits, and millions of dollars have been spent doing just that. It's time to ask: What has been the impact of this effectiveness movement?
With few exceptions, most US nonprofits operate in a single neighborhood, town, or city. How can proven nonprofits increase their reach?